A View from Bow Street: Every bag tells a story

Summer in Mainecoach crossbody is a great time for visitors. In the Freeport store, we enjoy meeting people who share their stories whether related to Sea Bags or not. Recently one of our favorite people, Mark Duffield, stopped by.

He and his twin sister, Sharon, were day-tripping from Boston to celebrate their birthday. After some retail celebrating they headed for a planned lobster dinner and a game of croquet reminiscent of their childhood.Blackstone's Beacon Hill

While walking around the store, Mark told his sister that he was the first retailer outside of the state of Maine to sell Sea Bags. He first met with Hannah and Beth at his store, Blackstone’s of Beacon Hill, when they were all trying to figure things out. And he has been selling Sea Bags ever since. Mark and Sharon agreed to pose for a photo with Mark’s favorite bag.

The True North bag is his biggest seller on Beacon Hill. He told us the story of how it’s design came to be. According to Mark, Beth scribbled the outline of an arrow on notepaper and Hannah lit up with design ideas. The concept started as a geographical directional coach totesreference of True north on maps and globes by longitude lines.

As it turns out, the story grows more metaphoric than that. The design relates to seeking direction or looking for a truth around life issues, such as vocation or relationships. In leadership literature, True north refers to finding one’s true self in order to be more efficient in business environments and effective in business decisions. This bag strongly reflects the personality of the person carrying it. Mark explains, think cheap coach backpacksof someone who is a fixed point of steady support in difficult times.

Think of a person who represents a source of consistency in an ever-changing world. Think of a person who helps keep your navigational arrow pointing to your True north. Who do you know that fits this description? Who has had this True north influence in your life?
Par dailuchenmwyk le vendredi 22 juillet 2011

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